Apr 14

What the War in Iran Means for DTC and Dealership Marketers

Dark Sky Data | Market Intelligence | April 2026 A military conflict involving Iran doesn’t stay in the Middle East. It travels through oil markets, into consumer prices, and eventually into the cost of a car repair, a mortgage payment, and a household’s appetite for protection products. For performance marketers in the home warranty, VSC, […]

Dec 16

How Warranty Administrators Can Use Data Tools for Financial Planning in 2026

Turning Claim Trends into Predictive Financial Confidence As warranty administrators plan for 2026, the stakes have never been higher. Costs are rising, competition is fiercer, and margin pressure is intensifying across product lines. Traditional methods — like static averages or lagging year-over-year summaries — leave too much uncertainty around when claims will occur and how […]